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Frequently asked questions


What type of solutions are you looking for?

We’re looking for solutions that have the potential to create true commercial value for the Lloyd’s market. Whether by reducing acquisition expenses, helping Lloyd’s market businesses make better underwriting decisions, making operations more efficient or improving the policyholder experience, we want to see ideas that can have a real impact on market performance.

Who can participate?

Companies, entrepreneurs and start-ups from across the globe who are prepared to develop their products and services in collaboration with Lloyd’s and the Lloyd’s market.

I’m not an insurance business – can I still participate?

Lloyd’s Lab is not exclusively for insurance-focused ventures. We’re also interested in working with products and services from outside of insurance that could have applications in the industry. For example, if you have a great data analytics platform, you could work with us to see how it could help us to understand new risk markets.

I’m quite an early-stage startup – am I right for Lloyd’s Lab?

We’re open to considering proposals from ventures at any stage of their development and will work to tailor the activities you’re invited to take part in to your needs. If you feel that your business and/or products/platforms/processes would benefit from a collaboration with Lloyd’s then we’d love to hear from you.

I’ve been in accelerators before and have customers – is this right for me?

We know that your needs will be very different from an early-stage business. That’s why we look to tailor any mentoring or activities you’re involved in to your needs. Your time is precious and we don’t want to waste it. So long as you have an ambition to test out your product and ideas in the Lloyd’s Lab, we want to see how we can work together.

Do I need to give away equity to participate?


Are you asking for exclusivity?

No, we’re not asking you to sign an exclusivity agreement. We want to build a relationship based on trust and, if we complement each other, we hope that we’ll be your first port of call when you need feedback on your new products/platforms/processes. Please be aware that we will need you to sign a mutual non-disclosure agreement (NDA) and participation agreement before you access the Lab, which you will need to adhere to even when working with third parties, whether in the insurance sector or otherwise.

Will I need to disclose confidential information about my business?

If you are invited to join Lloyd’s Lab, we will need you to sign a mutual non-disclosure agreement (NDA) before accessing the Lab – this requires us to not disclose your confidential information and requires you to do the same for us. This is designed to help us work together productively on the programme. However, during the application process, neither party will have signed the NDA, so please only share with us information about your product/platform/process or business that you consider not to be confidential/to be public domain.

What’s the deadline to apply?

We run a programme every six months or so and you can find the latest timeline on the homepage.

What happens once I've completed my application?

Once you’ve submitted your details via the application form a member of our team will review your responses to confirm your suitability for the programme. L Marks may be in touch to gather further details and answer any questions you have before your details are submitted to the Lloyd’s Lab SteerCo for review. Up to 24 teams will be invited to attend the Pitch Day. If invited, you’ll meet the Lloyd’s Lab team, give a short presentation and take part in a Q&A session. If we believe your business could be a good fit for the programme, we’ll extend you an offer to participate shortly after the Pitch Day.

Do I have to be over 18 to be able to apply?

You must be at least 18 years old to apply to Lloyd’s Lab.

I don’t live in the UK, can I apply?

Of course! Companies, entrepreneurs, and start-ups from across the globe are encouraged to apply. Bear in mind that you may need a visa to participate in activities in the UK.

How do I get in contact with the Lloyd's Lab?

If you would like to get in contact with the Lab, please email us at

To get the best response to your emails, Lloyd’s may ask the supplier to the Lloyd’s Lab (LMarks) to respond to you. To achieve this Lloyd’s will need to forward your contact details, and indeed your email, on to them.

By emailing Lloyd’s you are consenting both to Lloyd’s forwarding your contact details and/or email to LMarks, and to LMarks contacting you directly, for the purposes of responding to your inquiry/application.

The Programme

Given the COVID restrictions, is the cohort virtual?

Yes. Since March 2019, the Lloyd’s Lab programmes have been designed to be completely virtual. Many of the core features of the programme continue including, mentorship, facilities and events, but with the need for more focus and online delivery.

We will keep this under review as the situation changes.

How long does the cohort last?

Our programme is a ten week accelerator which we usually run twice a year.

How many companies are in a cohort?

We generally target 10-12 companies per cohort, but this number is based on the quality of applications and which companies will benefit from being in the cohort together.

We like to keep the cohorts intimate to foster cohort cohesion and good relationships with mentors.


How are mentors allocated?

Market mentors:

We have built a large pool of over 100 mentors from across the Lloyd’s market.

Many of these will attend pitch day, where they vote on the InsurTechs and indicate which they would be interested in mentoring.

Once the votes are counted and the teams have been picked, the Lloyd’s Lab team will contact these mentors and confirm their selection. We also contact others from across the market, and help them to decide which team would be best for them.

In other words, the mentors decide themselves which teams they’d like to mentor, ensuring they end up working with teams best suited to their experience and interests.

External mentors:

We also have what we call ‘external’ mentors. These are people who are typically outside the Lloyd’s market, but have had significant relevant experience, such has founding and successfully exiting their own Tech start-up, and are a valued part of the mentoring programme.

We introduce these external mentors to the InsurTechs and allow them to decide themselves which relationships are worth progressing.

How many mentors will we get?

Mentors are not allocated, but decide themselves which teams they would like to mentor.

We typically end up with between 3-8 mentors with each InsurTech, all from different insurers within the Lloyd’s market.